A tour of the stats dashboard

A site opens to a single screen with everything in view — no digging through menus. This is a quick map of what’s where. The Stats dashboard section covers each report in depth.

The top bar

Along the top you choose your date range, turn on a comparison period, switch between your sites, and apply filters to focus the whole dashboard.

KPI cards and the graph

The row of headline numbers — visitors, visits, pageviews, and more — sits above the main graph. Click any card to plot that metric on the time-series chart below it.

The reports

Below the graph are the report panels: Sources (where visitors come from), Pages (what they view), Locations, and Devices, plus Behaviours for goals and events. Click any row to open a detailed breakdown with more dimensions.

Filtering and shortcuts

Click a value anywhere — a country, a page, a source — to filter the entire dashboard by it, and stack filters to drill in. There are also keyboard shortcuts for power users; open the shortcuts helper from the dashboard to see them.

That’s the lay of the land — open any report to start exploring your own data.